In the film industry, technology and creativity go hand in hand. Advances in technology let filmmakers tell stories in new ways that captivate audiences. From drones to virtual reality, here are some of the top technology trends affecting the film industry today.
1. Virtual Reality Invades Film
Virtual reality (VR) isn’t just for gamers anymore. As VR technology matures, the film industry has begun adopting it to create immersive, interactive audience experiences. With VR being a relatively new medium for filmmakers, there’s still a lot to figure out, and movie makers need a good balance of artistic talent and technical skill to pull it off well. While creating VR content may be time-consuming and complex right now, film professionals and tech companies are constantly developing new strategies and tools to fuel the VR trend.
2. Filmmaking Goes Mobile
With consumers’ “mobile first” mentality, it’s no surprise that mobile filmmaking has begun to break into the mainstream. Mobile filmmaking offers movie makers a cheaper alternative than traditional cameras and allows them to be more agile in creating content on the move. As the mobile filmmaking trend continues to ramps up, manufacturers have been scrambling to develop smartphones with higher quality cameras and apps (such as Apple’s upcoming iPhone 7, rumored to include 4k HD technology).
3. Streaming Services Take on Studios
By 2018, revenue from electronic home video (which includes streaming services and on-demand programming) is projected to surpass that of U.S. cinema.1 On-demand streaming services like Netflix and Amazon Prime don’t just serve up the industry’s best films and television shows anymore—they’ve actually begun producing content themselves. From feature films to documentaries, media subscription platforms have begun shifting their focus toward creating original features. As streaming services acquire more of the market and DVD sales decrease as viewers take to the Internet, filmmakers may need to rely more on co-financing and international markets to fund their projects.
4. Drones Offer a New Perspective
Filmmakers have used drones to shoot aerial footage for years, but issues like short battery life and inconsistent film quality have kept drones out of the mainstream for the most part—until recently. As drone technology has evolved, more and more filmmakers have begun utilizing drones to capture shots they couldn’t get any other way. Cheaper, safer, easier and faster to set up and use than helicopters, drones are quickly becoming a popular tool among directors and cinematographers.
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1 Speiser, Matthew. “The film industry is on the precipice of a fundamental shift.” BusinessInsider.com. 5 June 2015. Web. Retrieved 16 May 2016. <http://www.businessinsider.com/the-film-industry-is-on-the-precipice-of-a-fundamental-shift-2015-6>